The Ba Investment Group
Our Vision
To mobilize $5 billion in private sector investments across West and East Africa by 2030, focusing on sustainable infrastructure, agriculture, and technology sectors. We aim to create one million new jobs while fostering partnerships between international investors and local governments to drive economic growth.
Our Mission
BIG builds powerful investment coalitions that connect vetted private sector partners with high-potential African markets. We specifically target countries actively seeking foreign direct investment, focusing on Senegal . Sierra Leone , Ghana, Kenya, Rwanda, and other nations committed to transparent business practices and sustainable development. Our approach combines profit-driven investments with measurable social impact.
Why Invest with BIG
Impactful Investments
Empowering West African communities through strategic investments in critical infrastructure, healthcare, and agriculture, our projects have generated significant funding while making a measurable social impact.
Local Talent Development
Through our specialized training programs and partnerships with local universities, we've helped place numerous African professionals in management positions across our portfolio companies, with a strong retention rate.
Sustainable Growth
BIG investors implement the UN Sustainable Development Goals in every project, ensuring environmental responsibility while maintaining strong financial returns. Our projects have created numerous permanent jobs and supported local suppliers.
Our Investment Approach
1
Identify Opportunities
We collaborate with government ministries and local chambers of commerce to identify high-potential sectors like manufacturing, agriculture, and technology. Our team conducts thorough market analysis and feasibility studies to ensure viable investment opportunities.
2
Recruit Investors
BIG carefully selects investors with proven track records in sustainable development. We focus on partners who bring both capital and expertise, typically seeking investments ranging from $5M to $50M with a minimum 5-year commitment.
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Facilitate Connections
We arrange structured site visits, host investment roundtables, and coordinate meetings with key stakeholders including government officials, local business leaders, and community representatives. Our team handles all logistics and cultural bridging.
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Support Implementation
Throughout the investment lifecycle, BIG provides comprehensive support including local talent recruitment, regulatory compliance guidance, and quarterly progress monitoring. We maintain dedicated country offices to ensure hands-on assistance for every project.
Key Investment Sectors
Manufacturing
Investing in state-of-the-art textile production, sustainable packaging solutions, and modernized paper mills to boost local manufacturing capacity and create over 5,000 jobs across West Africa.
Agriculture
Supporting large-scale agricultural initiatives from farm to table, including advanced irrigation systems, cold storage facilities, and food processing plants that will enhance food security for millions.
Technology
Fostering innovation through investment in tech hubs, 5G infrastructure, and digital payment systems that will accelerate Africa's digital economy and connect rural communities.
Mineral Processing
Developing modern processing facilities for diamonds, gold, and rare earth minerals, while ensuring sustainable practices and fair profit sharing with local communities.
BIG Leadership Team
Alhousseynou BA
CEO
Mary P. Thomas
COO
Moussa Niang
CSO
Our Investment Process
1
Initial Contact
Interested investors submit an inquiry through our online platform or regional offices. We respond within 48 hours to schedule an introductory meeting with our investment relations team.
2
Vetting Process
Over 2-4 weeks, we conduct thorough due diligence including financial capacity assessment, track record evaluation, and alignment with our African development goals. Minimum investment threshold is $5M with demonstrated experience in emerging markets.
3
Collaboration Agreement
Selected investors sign our comprehensive MOU covering ethical investment practices, local employment commitments (minimum 60% local hiring), and participation in our quarterly investor summits. This stage typically takes 2 weeks.
4
Investment Opportunities
Approved investors gain access to our portfolio of pre-vetted projects across 15 African nations, focusing on infrastructure, agriculture, and technology sectors. Our team provides ongoing support including local partner matching and regulatory navigation.
Benefits for Host Countries
Economic Growth
BIG investors contribute $50-100M annually per project to boost local economies through infrastructure development, manufacturing facilities, and agricultural modernization.
Job Creation
Each BIG-supported initiative generates 500-1000 direct jobs and up to 3000 indirect employment opportunities, with 80% filled by local talent and comprehensive skills training programs.
Technology Transfer
We facilitate advanced AgriTech solutions, renewable energy innovations, and digital transformation through partnerships with leading tech companies and mandatory knowledge-sharing agreements.
Sustainable Development
Our projects must meet strict ESG criteria, including 30% reduced carbon emissions, water conservation targets, and community development programs that have benefited over 100,000 people across Africa.
Investor Requirements
1
Commitment to Social Impact
Investors must demonstrate measurable social impact goals, including job creation targets (minimum 100 local jobs per project), environmental sustainability metrics, and community development initiatives. Previous impact investing experience in emerging markets is strongly preferred.
2
Financial Resources
Minimum investment capacity of $10 million USD with ability to commit to 5-7 year investment horizons. Investors should have demonstrable liquid assets of at least $50 million USD and experience managing similar-sized investments in emerging markets.
3
Expertise and Experience
Minimum 10 years of investment experience in key African growth sectors (agriculture, renewable energy, infrastructure, or technology). Must have completed at least three successful projects in African markets with documented results and established networks in at least two African regions.
4
Alignment with BIG Values
Proven adherence to international ESG standards, anti-corruption policies, and transparent reporting practices. Must commit to BIG's quarterly impact assessment framework and annual sustainability reporting requirements. Previous recognition for ethical business practices is highly valued.
How We Support Investors
Government Connections
We facilitate direct access to ministries of finance, investment authorities, and regulatory bodies across African nations. Our established relationships help expedite permits and licenses.
Market Intelligence
Our team delivers sector-specific analysis, regulatory updates, and competitive landscape reports. We maintain current data on market trends, consumer behavior, and growth projections in key African markets.
Local Partnerships
Through our extensive network, we connect investors with pre-vetted local businesses, industry experts, and potential joint venture partners who align with your social impact goals and financial objectives.
Organized Visits
We manage end-to-end visit coordination, including government meetings, site inspections, and stakeholder discussions. Our team arranges logistics, provides cultural briefings, and ensures productive engagement during investment summits.
Investment Summit Overview
1
Day 0: Arrival and Welcome Reception
6:00 PM - King Fahd Palace Hotel: Networking reception with Minister of Economy and senior government officials. Traditional Senegalese dinner and cultural performances.
2
Day 1: Opening Sessions and Strategy
9:00 AM - Dakar Conference Center: Keynote by Prime Minister, followed by presentations on Senegal's $50B infrastructure development plan, digital transformation strategy, and agricultural modernization initiatives. Evening networking with CEOs of leading Senegalese companies.
3
Day 2: Sector-Specific Deep Dives
Morning: Parallel sessions on key sectors - Infrastructure (Port of Dakar expansion, high-speed rail), AgriTech (irrigation projects, food processing zones), and Digital Economy (tech startup ecosystem, IT parks). Afternoon: Regulatory framework presentations by investment promotion agency APIX.
4
Day 3-4: Investment Site Tours
Two full days of guided visits including the Diamniadio Industrial Park, Dakar Digital Technology Park, and agricultural development zones in Saint-Louis. One-on-one meetings with potential local business partners and technical experts.
5
Day 5: Action Planning & Farewell
Morning: Investment commitment signing ceremony, establishing concrete next steps with government facilitators. Afternoon: Cultural tour of Dakar, followed by farewell gala dinner celebrating Senegalese arts and cuisine.
Unlock Senegal's Potential: Exciting Investment Opportunities Abound
Infrastructure Powerhouse
Join Senegal's $3B transportation revolution, including the new Dakar Regional Express Train, Blaise Diagne International Airport expansion, and renewable energy projects targeting 30% green power by 2025.
Agricultural Renaissance
Tap into Senegal's $500M agricultural modernization program, focusing on groundnut processing, fruit exports, and aquaculture development in the Casamance region. Current growth rate of 8% annually in agribusiness sector.
Tech Frontier
Participate in Senegal's Digital Technology Park development, supporting 50,000+ tech jobs by 2025. Growing startup ecosystem with 200+ active tech companies and 15 incubators across Dakar.
Why Invest in Senegal
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Strategic Location
Prime access to 350M+ West African consumers, modern port facilities, and direct flights to major global hubs via the new Blaise Diagne International Airport.
2
Political Stability
60+ years of peaceful democratic transitions, strong legal framework protecting foreign investments, and consistent B+ sovereign credit rating.
3
Economic Reforms
Implementation of Plan Sénégal Émergent (PSE), streamlined business registration process (48 hours), and generous tax incentives in key sectors like tech and agriculture.
4
Young, Growing Population
Median age of 19 years, 60% of population under 25, and rising middle class with increasing purchasing power of $8B annually.
BIG's Commitment to Africa
We invest in Africa's future by creating sustainable value that stays within the continent.
Our community of investors goes beyond traditional investment metrics. In Senegal and across West Africa, we actively work to prevent capital flight while fostering local economic growth. Through strategic partnerships with regional businesses, we've created over 5,000 jobs, supported 200+ local enterprises, and invested $150M in sustainable infrastructure projects. Our approach combines financial returns with measurable social impact, focusing on sectors like renewable energy, agricultural technology, and digital innovation that directly benefit African communities.
Addressing Capital Flight
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1
Awareness
Leading educational workshops with over 200 African business leaders annually to highlight how capital flight impacts local economic development and community prosperity.
2
Collaboration
Partnering with 15 African governments to design tax incentives and investment frameworks that encourage domestic reinvestment of profits and natural resource revenues.
3
Local Investment
Committing $500M to African-owned businesses and infrastructure projects that guarantee at least 70% of returns remain within local economies.
4
Capacity Building
Training 1,000+ local financial professionals annually through our African Financial Leadership Program to manage sovereign wealth funds and major investments independently.
Through these strategic initiatives, BIG is actively working to ensure Africa's wealth serves its 1.6 billion people, creating a sustainable cycle of prosperity and growth.
BIG's Vision for Africa's Future
The well-being BIG envisions is rooted in transforming how Africa's resources are managed and retained. Today, an estimated $88.6 billion leaves Africa annually through capital flight, while local talent often seeks opportunities abroad. We're working to create a future where Africa's mineral wealth, estimated at over $30 trillion, is processed locally, where our intellectual capital drives innovation in our own tech hubs, and where financial resources are reinvested in African enterprises. This vision will empower our continent's growing population of 1.6 billion people, particularly the 400 million young Africans, to build thriving local economies and sustainable communities across all 54 nations.
Empowering African Youth
420M
Young Innovators
Africa's youth population aged 15-35 is projected to reach 420 million by 2025, representing the continent's greatest resource for innovation.
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Pan-African Impact
BIG actively invests in youth initiatives across all 54 African nations, ensuring inclusive growth and opportunity distribution.
35%
Economic Force
Young Africans currently drive 35% of the continent's GDP growth through entrepreneurship and innovation.
BIG's Investment Principles
Ethical Practices
Maintaining 100% compliance with international investment standards and local regulations. Public reporting of all investments and implementation of anti-corruption safeguards at every project stage.
Sustainability
Requiring all projects to meet UN Sustainable Development Goals, with 30% of investments dedicated to renewable energy and sustainable agriculture initiatives. Every project includes environmental impact assessments and carbon footprint tracking.
Local Empowerment
Mandating 70% local hiring requirements for all projects, establishing skills training programs in each host community, and partnering with local technical schools to create job-ready graduates. Over 50,000 African youth trained in 2023.
Measured Impact
Quarterly impact assessments tracking job creation, skills development, and economic growth metrics. Each project sets specific targets for local business integration, with a minimum goal of 40% local supply chain participation.
Collaborating with Host Governments
1
Initial Outreach
BIG's diplomatic team establishes relationships through formal ministerial meetings and economic development forums, presenting our ethical investment approach and successful track record in similar markets.
2
Needs Assessment
Our specialists work directly with government planning committees to identify key growth sectors, infrastructure gaps, and specific investment opportunities aligned with national development plans and BIG's sustainability criteria.
3
Investment Framework
Collaborative development of detailed investment protocols, including tax incentives, local content requirements, and environmental standards, while ensuring compliance with our ethical practices and sustainability goals.
4
Ongoing Partnership
Regular quarterly review meetings with government stakeholders, dedicated liaison offices in host countries, and joint monitoring of investment impacts through our measured assessment framework.
BIG's Role in Investment Facilitation
Investor Vetting
Multi-stage due diligence process including financial capability assessment, track record evaluation, and ESG compliance verification. All investors must demonstrate minimum $50M investment capacity and previous experience in emerging markets.
Market Research
In-depth sector analysis covering key industries like agriculture, infrastructure, and renewable energy. Our team conducts quarterly economic assessments, regulatory reviews, and risk analysis for each target country.
Logistics Coordination
End-to-end support including visa processing, arrangement of government meetings, site visits to investment locations, and coordination with local partners. We manage all ground transportation and scheduling of strategic discussions.
Relationship Building
Regular investment forums, quarterly roundtable discussions with government officials, and local community engagement programs. We maintain ongoing relationships with key ministries and regional development authorities across Africa.
Join Our Investment Community
Aligned Vision
Partner with investors who share our goal of generating 15-20% returns while creating sustainable jobs and infrastructure in Africa. Our community members commit to ESG principles and prioritize projects that benefit local communities.
Collaborative Approach
Join our network of over 200 active investors who co-invest in projects ranging from $5M to $50M. Participate in quarterly investment summits and monthly virtual roundtables to share insights and explore co-investment opportunities.
Access to Opportunities
Get early access to pre-vetted investment opportunities across 12 African countries, with focus sectors including renewable energy, agricultural technology, and healthcare infrastructure. Receive detailed monthly deal flow reports and sector-specific analysis.
Support Network
Leverage BIG's team of 30+ local experts across Africa, including former government officials, industry leaders, and financial analysts. Access our proprietary risk assessment tools and receive dedicated support for deal structuring and due diligence.
Our Investment Track Record
While BIG is strategically positioning for market entry in 2024, our leadership team brings over 50 years of combined experience in African investments, having successfully managed over $200M in projects across West Africa. Our founding partners have previously led initiatives in renewable energy, agricultural technology, and infrastructure development, achieving average returns of 18% while creating sustainable impact. As we prepare to launch our first projects in Senegal, we maintain our commitment to full transparency through quarterly performance reports and regular stakeholder updates.
Future Expansion Plans
1
2024
Establish core investor network in Dakar with $10M initial investment fund. Launch pilot agricultural technology project in Senegal's Thiès region and sustainable energy initiative in Saint-Louis.
2
2025
Expand operations to Ghana (focusing on tech startups in Accra), Côte d'Ivoire (agricultural processing in Abidjan), and Nigeria (fintech ventures in Lagos). Target combined investment portfolio of $30M across West Africa.
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2026
Launch strategic initiatives in Kenya (clean energy), Tanzania (agricultural innovation), and South Africa (technology infrastructure). Establish regional offices in Nairobi and Johannesburg to coordinate East and Southern African operations.
4
2027
Achieve comprehensive pan-African presence with active projects in 12+ countries. Build investment portfolio to $100M with focus on connecting African innovators to global markets. Establish dedicated funds for women entrepreneurs and sustainable development initiatives.
Connect with BIG
Email Us
Contact our investment team at invest@big.com to discuss opportunities in our expanding West African markets, particularly in Senegal and neighboring countries.
One Africa Platform
Access our exclusive African investment insights platform featuring market analysis, due diligence resources, and upcoming expansion plans across the continent.
Follow on X
Get real-time updates about our investment projects, African market insights, and live coverage of our expansion initiatives across West, East, and Southern Africa.
LinkedIn Network
Connect with our network of 5,000+ investment professionals and partners across Africa, and stay informed about our growing presence in key markets from Senegal to Southern Africa.
Ready to Explore African Investment Opportunities?
At BIG, we're committed to connecting visionary investors with transformative opportunities across Africa. Whether you're an experienced investor or just beginning to explore the potential of African markets, our team is here to guide you every step of the way.
Expert Guidance
Access our team of experienced investment professionals who understand both local markets and global best practices.
Curated Opportunities
Discover pre-vetted investment opportunities aligned with your investment goals and risk appetite.
Comprehensive Support
Benefit from our end-to-end support, from initial consultation to deal completion and beyond.
Take the first step toward your African investment journey. Contact us today to schedule a consultation with our expert team.
Maximizing Project Success Through Clear Communication
Effective communication serves as the cornerstone of successful project management, with studies showing that 80% of project failures can be attributed to communication breakdowns. Our team implements a three-tier communication strategy to ensure all stakeholders remain aligned throughout the project lifecycle.
Daily stand-up meetings provide immediate tactical updates, while weekly status reports offer comprehensive progress tracking and risk assessment. Monthly strategic reviews ensure long-term objectives stay on course. This structured approach has resulted in a 40% reduction in project delays and a 65% improvement in stakeholder satisfaction scores over the past year.
Team leaders are required to document all key decisions in our central knowledge base within 24 hours, and project milestones are communicated through multiple channels including email, Slack, and our project management dashboard. This redundancy ensures critical information reaches all relevant team members regardless of their preferred communication method.